When Experience Hurts Sales

Steve LudwigPathfinder SalesLeave a Comment

a one way traffic sign

We all want the person with the biggest bat. It’s normal. But that instinct—which is a huge bias—can hurt your efforts in hiring your first salesperson.  We understand the tendency for B2B tech startup founders to look for their first sales hire to have a long resumé, a huge contact list, and swagger. From the outside, that appears to be … Read More

How Do You Find Sales People to Hire?

Steve LudwigHiring ChallengesLeave a Comment

poppy in a field of wheat

Talent is hard to find. Good sales talent is harder. Perhaps the hardest is the person who can be successful as the first Sales hire at your B2B tech startup—those we call Pathfinders.  We have found Pathfinders are individuals who have the right combination of vocational and deep skills that will enable them to succeed as your first Sales hire. … Read More

Keeping Perspective When Things Get Weird

Steve LudwigLife StuffLeave a Comment

A lens ball showing perspective

The Right Five is here to help you get your B2B tech start-up’s first sales hire right the first time. We’ve been you. And, right now, we are you too. We are a startup. As founders we are doing this work because we want to, we have a passion for it, and we know that we can make life better … Read More

Top 5 Reasons You Will Love Your First Sales Hire

Steve LudwigPathfinder SalesLeave a Comment

image showing "we are hiring"

The top five reasons you will love your first sales hire are:  Money. I mean, that’s why you hired them, right? They will bring in new revenue.   Expansion. They will help expand your company’s reach and help identify new markets.  Thought partner. They will get critical feedback from customers and help think of new ways to serve them.  Builder. They … Read More