We want magicians. Our hope when we hire our first salesperson is that they will work magic. It’s not a realistic hope, it’s not even spoken out loud, and we might not even be conscious of it, but we want them to work their sales magic and make it rain money. It’s no wonder we are so often disappointed. Through … Read More
Money Makes the World Go Round, as the song goes. But what makes your first sales hire get out of bed? Are they just motivated by the almighty buck or is something else helping drive their ambition? We all have dreams of being the next startup that gets the unicorn valuation of US$1 billion. To begin any business journey, you … Read More
Relationships and reputation are the keys to your startup brand. Outside of the founder and the performance of your product, the biggest impact on both is your first Sales hire. Outside of the founder, the first Sales hire is the biggest brand evangelist and brand ambassador. They are the first individual your clients will meet and likely be the person … Read More
